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Beiersdorf Strategy
Get to know more about Beiersdorf’s Consumer Business Strategy.
Beiersdorf Image Film
Focusing on Consumer Wishes: Enjoy the World of Beiersdorf.
International Websites
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Close to the consumer all over the world
As an international company, Beiersdorf has a clear goal: to be as close as possible to consumers, regardless of which country they live in. We focus all our efforts on fulfilling consumers’ wishes and needs.
Our Strategy
As a leading international company of branded consumer products for skin and beauty care, Beiersdorf’s first priority is to fulfill consumer wishes. Find out more about our successful “Passion for Success” Consumer Business Strategy.

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Corporate Governance
Beiersdorf is aware of its responsibility to its employees, investors and the environment. Good corporate governance is one of the foundations of our success.

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Beiersdorf Global
We have a global presence with around 150 subsidiaries throughout the world. Over 17,000 staff worldwide work with dedication and expertise to make us successful.

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