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Butterball has become a Thanksgiving staple and is known for its' tender and juicy turkeys. In fact, the Butterball name was chosen to characterize a new, special breed of broad-breasted white feather turkeys, not because the turkeys contain butter, as many mistakenly believe.
Butterball Turkey's commitment to providing premium products and renowned customer service has prevailed as a long-standing tradition to call on, not just at the holidays, but all year long. Throughout history, Butterball has maintained a prominent position on America's holiday tables, a position it is designed to hold for, undoubtedly, many years to come.
Today, Butterball is one of America's leading poultry brands with one of the highest brand awareness and consumer satisfaction levels in the food industry.
 Butterball is trusted for premium poultry products people take pride in serving, on both special occasions and every day of the week.
Butterball continues to address consumers' needs by offering products for every meal occasion that extends beyond the traditional Thanksgiving holiday. Butterball is constantly developing new, innovative great-tasting turkey and chicken products.
Butterball is the only national poultry brand to offer a complete line of premium turkey and chicken products for a variety of year-round meal occasions. The Butterball product line includes whole turkeys and parts, fresh turkey breast cuts, turkey sausages, ground turkey, and lunchmeat.
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