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Information about Macromedia brand name. This is a page presenting information about Macromedia brand name on Visiobrand - the biggest brand directory in the Internet. Visiobrand has selected Macromedia brand name and registered Macromedia links manually in its directory. All the information about Macromedia presented on the Visiobrand site is only verified information from the official Macromedia source.

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Rich Internet applications

Intuitive, effective experiences

A rich Internet application (RIA) is an entirely new kind of web experience that is engaging, interactive, lightweight, and flexible. RIAs offer the flexibility and ease of use of an intelligent desktop application, and add the broad reach of traditional web applications. The tool that enterprises use to build and deploy RIAs is Adobe Flexâ?¢ 2. Flex enables enterprises to create personalized, multimedia-rich applications that dramatically enhance user experience, increasing customer satisfaction and making users more productive. And, because RIAs run on the ubiquitous Adobe® Flash? Player 9, enterprises can reach a broad audience of customers, partners, and employees with rich content and interactivity.

RIA examples


RIA Sites of the Day |  RIA Case Studies

The Web 2.0 Imperative Webcast

Gartner analyst Ray Valdes and Adobe Systemsâ?? David Mendels discuss best practices for implementing Web 2.0 technologies to gain a competitive advantage.

View the webcast


Design and development resources

Articles, tutorials, samples, and more to get you started building rich Internet applications.



Analyst reports

Forrester Research logo

The Business Case for Rich Internet Applications

"Forresterâ??s research and conservative models show that well-designed RIAs can produce eye-popping results that can help prove the value of current investments and make the case for future RIA projects."

â??Ron Rogowski, March 12, 2007

Download now (PDF, 412K)


Benefits and ROI

Screenshot of E*TRADE site

"Stock information is now served without the need of a page request," say E*TRADE developers, whose rich Internet applications are giving users immediate access to time-sensitive information.


Rich Internet applications offer benefits for:

Business managers

  • Increase customer satisfaction
  • Reach anyone, on virtually any platform
  • Reduce time-to-market of new, innovative solutions
  • Drive revenue through applications that reduce process abandonment and enable intuitive self-service
  • Empower users to make more informed decisions and respond to changes faster

IT

  • Extend business processes to rich user interfaces
  • Create more interactive, dynamic, and engaging user experiences
  • Increase customer satisfaction and make users more productive
  • Utilize industry-standard programming languages and design patterns

Developers

  • Efficiently create rich applications using a highly productive, standards-based programming model
  • Combine rich data controls, visual transitions, and integrated multimedia components
  • Customize the look and feel of your applications using a CSS-based skinning and styling model
  • Customize the look and feel of your applications using a CSS-based skinning and styling model

Next Steps

  • Sales 888-649-2990
Products to build RIAs
Flex
The presentation-tier solution for delivering enterprise rich Internet applications.
Adobe AIR
Use HTML/Ajax, Flex, or Flash to build and deploy RIAs to the desktop.
Flash CS3 Professional
Develop advanced Flash content and applications.
Flash Player
Experience Flash content and applications across desktops and devices.
ColdFusion MX 7
Deliver powerful enterprise-class applications and web services.
Flash Remoting
Deliver data-driven Flash content.
More RIA resources
RIA Showcase
RIA white papers
RIA Developer Center
Analyst reports
Flash Platform
The Flash Platform delivers the most effective experiences for rich content, applications and communications across browsers, operating systems, and devices.