The Winning Edge - Ice Skating Equipment and Services

THE WINNING EDGE is a complete ice skating equipment, apparel and accessory company and we are here to assist you with all of your ice-skating equipment, apparel and accessory needs. If you are a beginner or an upper level skater, we can accommodate you. In addition to being one of the Midwest's largest and more complete ice skating equipment & services businesses, we carry a  large inventory of our products that are also suited for the dancer, baton twirler, gymnast and roller-skater. By also having a roller-skating history, we understand the need for quality equipment, therefore, we have placed in our inventory upper level roller-skating equipment.

The Winning Edge has been in business in Nebraska for nearly 10 years. We feel that our company's success is attributed to our quality products and excellent customer service. We invite you to shop with us either on-line or in person.

WE HAVE ONE OF THE "BEST" PROFESSIONAL BOOT FITTER IN THE NATION READY TO ASSIST YOU!

Our boot fitting professionals have been trained according to the major boot manufacturers fitting guidelines.

 Meet our Professional Boot Fitter, Deb McClintick.  Deb's credentials in fitting skates are unmatched by anyone else anywhere!  In less than 3 years, Deb has fit over 1,000 skaters for skates including beginner to high level skating.  She has trained with many major boot manufacturers and is talented in knowing and determining a ?good fit!?  Deb has been called upon by sports doctors and reputable boot manufacturers to fit skater?s with special foot problem needs!  She was visited last year by Valentine Nikolayej, Olympic Gold Medalist, Oksana Baiou?s coach, searching for skates!  Needless to say, this was quite a thrill and an honor for her!

Here are few testimonials that she has received from internet customers:

 "You and your staff have a wealth of knowledge and we have appreciated your professionalism and patience with us during this (skate) decision making period!" JoAnn Grove, Cedar Rapids, IA 

"Deb,I received the skates and put them through the drills.  They are great! The fit is perfect. That is amazing since it was done at 4,000 miles away. I will recommend you to anyone who is looking for skates!" Coral King, Honolulu, HI

 "We received the Harlick skates today and they fit beautifully?" Karen Teel, Urbandale, IA

 "Deb, Just wanted you to know that I received my skates yesterday. I love them and they fit great. Thank you very much!" Susan Krawczyk, Sunderland, MA

"Deb, My daughter greeted her very first pair of figure skates with much excitement and joy. It looks like we do have a perfect fit Deb. Thank you so much!" Lynette Gotao, Manila

We also have a consignment department that includes a wide range of sizes in used skating boots and blades. Our used apparel inventory consists of dresses, skirts, leotards, sweaters and boys apparel. We invite you to a shop with us for a whole new shopping experience here at THE WINNING EDGE ICE SKATING EQUIPMENT & SERVICES STORE. 

Along with retailing skating products, we offer a variety of professional services such as: expert boot fittings, blade/plate mountings, boot pressings, boot refinishing, skate taping and professional blade sharpening. Our expert blade sharpenings are 2nd to none. Our professional is well experienced in sharpening parallel and side honed blades.